Campaign Against Drugs in Thrissur

Under Project Jaankari, our foundation launched an extensive anti-drug campaign in Thrissur, a city renowned for its vibrant cultural heritage and educational institutions. Recognizing the growing concern about drug abuse among youth and its detrimental impact on families and society, this initiative aimed to educate, prevent, and provide support for those affected by drug addiction. The campaign commenced with an inaugural ceremony attended by prominent local dignitaries, including the Mayor of Thrissur, senior police officials, and renowned healthcare professionals. A series of interactive workshops and seminars formed the core of this campaign. Experts in drug rehabilitation and mental health led these sessions, providing attendees with a comprehensive understanding of the psychological and physiological impacts of drug abuse. These workshops also highlighted the importance of early intervention and the role of community support in overcoming addiction. One of the most impactful elements of the campaign was the personal testimonials from recovered addicts. These courageous individuals shared their journeys, shedding light on the harsh realities of addiction and the challenging yet rewarding path to recovery. Their stories resonated deeply with the audience, fostering empathy and a collective resolve to combat drug abuse. In addition to the educational sessions, the campaign featured a variety of engaging activities designed to attract and educate a broader audience. Street plays and skits, performed by local theatre groups, depicted the dangers of drug addiction and the ripple effects it has on families and communities. These performances were held in various public spaces across Thrissur, drawing large crowds and sparking important conversations among attendees. Furthermore, awareness rallies were organized in collaboration with local NGOs, schools, and community groups. Participants marched through the streets of Thrissur, holding banners and placards with anti-drug slogans, distributing informational pamphlets, and engaging with the public to spread awareness about the dangers of drug abuse. To offer immediate support to those in need, free counselling and rehabilitation services were made available throughout the campaign. Professional counsellors and social workers provided confidential consultations, helping individuals and families affected by addiction to access the necessary resources and support systems. The campaign concluded with a community pledge ceremony, where attendees committed to staying drug-free and supporting those struggling with addiction. This symbolic gesture reinforced the collective responsibility of the community to address this issue.